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5 Reasons Why Your House Isn’t Selling

Very often, homeowners looking to sell their property are frustrated and arrive at the question, “Why isn’t my home selling?” It may be easy to blame the market conditions for this but there are areas beyond market scenarios why some homes don’t find buyers quickly enough.
For-sale-by-ownerIf the home has been on the market for sale for over a month or two in a ‘hot market’ in spite of being listed by a reputed real estate agent, then clearly the reasons are to be analyzed and addressed by the owner. Some reasons that in fact have been gathered from surveys include ones such as;

  • Home not in a good condition,
  • Fencing broken or weak,
  • Photographs of the home not impressive,
  • Visibility from street affected, etc.

As with home buying, some reasons that can be given a though to and set right can include the following:

  1. Unrealistic price expectations or price not being right – many owners think this is the chance to make a kill and overprice their homes in the expectations of getting a little more out of it. It’s good however to put oneself in someone else’s shoes and think like them while making a home purchase. Buying a home is a big financial commitment and clearly the buyer thinks just as much as the seller does, hence pricing according to market conditions with maybe a little cap but leaving room for negotiation is a good move.
  2. Product not being marketed effectively – to the owner who is looking to sell a home, it is a product for sale, hence an effective marketing plan is necessary. Having a good agent is the best bet, but ‘spreading the word around’ through friends and acquaintances can extend the search for a good buyer.
  3. Interiors and infrastructure not modern – even if the home is in good condition, if it has seen many years of living, an extra coat of attractive paint or a minor remodeling or extension plan or putting in a new flooring makes a good first impression with a potential buyer. Spending a few thousand upfront in putting some extra features or appliances like a steam shower may result in a good windfall. The same goes for removing clutter and unused items from inside and around the home to give it a clean and well-maintained appearance.
  4. Wrong sale timing – usually home buyers look to close a sale before the onset of the children’s academic year so putting out the ad listing at the right time matters a great deal. Again, summers are the time of year when people usually take a vacation so getting proper advice upfront from an expert would be invaluable.
  5. Potential buyers are unable to visit – the seller may have a job in the city and is therefore unable to be at home when a buyer decides to take a look. Making adequate arrangements with another member of the family or a good friend or a reliable agent is a good move; people simply move on if they can’t look at a house when they want to.

Contributed by : Greg Clarke Top selling Kelowna Royal Lepage Realtor. If you have any questions about buying or selling a home in Kelowna contact Greg Clarke at 250-869-9119

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What a Team

5 Reasons Why Your House Isn’t Selling


Greg and his wife Sharon are an impressive business team: they are very charismatic, energetic, personable, easily approachable and strongly motivated to assist their clients in reaching their goal in a punctual and always professional manner. I have and will continue to recommend the Clarkes; a team who is sure to exceed anyone’s real estate needs and expectations!
Neal & Florence Klose

They put me at ease

5 Reasons Why Your House Isn’t Selling


As a young first time home buyer, I had no idea what I was getting into when I started looking for my house. Greg sat down with me to sort out what specifically I was looking for, then set out to find me that property. We started looking at some listings which gave us both a better feel for what I liked or disliked. From that point, by searching the MLS system and talking with other realtors, Greg found a home a little out of my price range but with everything I was looking for. We viewed the house and it was perfect. From there he helped me go through the process of putting in an offer and negotiating the right terms. Luckily, after some back and forth discussion, we were able to come to an agreement with the sellers just within my budget. I’ve been living here now for a year and still think it was the perfect choice. Thanks Greg!
Nathan Hokazono

Thank you both so much for all your help in finding us this great home! We are really happy here and are loving the beautiful hanging baskets too so thank you. We really appreciate all you have done and will gladly recommend you!
Dave and Donna Blackmore

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